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Thursday, April 6 • 1:10pm - 2:00pm
Discover the new Adult trend and capture 18-24 readers’ attention

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Learn more about this transitional genre that bridges the gap between YA and Adult fiction. Featuring college students in contemporary venues, these novels deal with the distinctive space that older teens navigate while separating from safe things they know and understand like home and parents and venturing into the daunting autonomy of making life choices. NA genre marries serious issues like bullying, peer pressure, and picking a career with soap-opera plotlines and pacing. Find out who the hottest authors are and gather strategies for targeting the NA audience. Attendees learn sources for collection development and easy to implement tactics for appealing to readers with one foot in YA and the other in NA.

Thursday April 6, 2017 1:10pm - 2:00pm EDT
Room 300-C